The Numbers Behind the Numbers
Data from dealers who are active in special finance yields guidance and several surprises.
Data from dealers who are active in special finance yields guidance and several surprises.
Are you getting your share of the profitable BK market? Direct marketing expert lists the essentials of reaching these motivated, in-market buyers.
Learn more about some of the products and services on display at the 2014 NADA Convention & Expo.
These four concept cars were designed to push the boundaries of design, fuel efficiency and utility.
After a 10-year nap, Rip Van Cardealer awakens to a future in which dealer pricing, financing and reserve are a thing of the past.
Focusing on CSI scores leads dealers to forget that potential customers who are turned away from your store will never fill out a survey.
Before he joined Cumberland, Md.-based Timbrook Auto Outlet, Brian Read worked as a pontoon boat driver. The experience, he says, continues to shape the way he interacts with his customers.
NADA 2014 brought the battles and brinksmanship over big data into sharp focus.
Utilize your DMS’s built-in reporting capabilities to efficiently manage inventory, sales, service and parts.
Experts at this year’s NADA convention offered the inside scoop on the hottest dealer marketing channels for 2014.
The secure and easy all-access connection to your content.
Bookmarked content can then be accessed anytime on all of your logged in devices!
Already a member? Log In