Articles

Spotting The Winners

Greg Goebel - Each year in April, Auto Dealer Monthly announces the winners of its annual Dealers’ Choice Awards (DCA), recognizing those allied industry vendors that do a superlative job in providing products and services ...

Rogue Waves

Thomas B. Hudson, Esq. - In this case, the 9th Circuit held that an investment bank that merely loaned money to a lender could be held responsible for the misdeeds of the lender...

Revolutionizing e-satisfaction

John Zieglar - “Our Customer Relation Management tool BuzzTrak has been an awesome addition to our digital marketing system,” said Powell. Using BuzzTrak allows the dealership to e-mail media-enriched Web ads...

Bringing in the Herd

Greg Goebel - First, you involve absolutely everyone in the operation. Lot attendants, yes. Receptionist, yes. New hire, three days on the job, absolutely yes!

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