Even when supply and demand return to more normal cycles, the use of digital advertising technologies can put more power into the hands of each dealer and raise profit potential at the end of each month and year.
This year, holiday shopping on all goods will make it more challenging for auto brands to advertise and identify the right consumers. With the right insights, companies can ensure they’re getting the most out of their creative campaign investments.
Automotive manufacturers and suppliers’ production facilities across the country have deployed business continuity response teams to build coordinated efforts that bring together technology, operations, communications, and HR to build a set of policies, processes and procedures to keep everyone safe.
We live in an ‘Age of Compliance Awareness’ and someone is always watching. We should care about what they see.
If you haven’t had good luck in hiring F&I managers from other dealerships, you may want to consider developing a bench for F&I managers. With a plan and some patience, you may find you have a “good one” already working for you.