Digital

Worse than Worthless

Thomas B. Hudson - Life is difficult enough when you at least know what you don’t know. But when you don’t know what you don’t know, life gets downright dangerous.

Health Care Reform’s Tax Provisions

David Keller - The massive health care legislation, signed into law by President Obama, contains provisions that will affect every employer, but the timing of different pieces of the legislation ranges from items that apply immediately in 2010 to a variety of tax increases that become effective from 2011 to 2018.

Web Site Statistics

Jason Ezell - I have always been mesmerized with the amount of information the Internet has provided, both on the Web itself and through the data being produced by millions of people using the Web. Oh, the power we would gain from harnessing this data and molding it into usable knowledge with which to make solid business decisions.

The Heat is On at Century Motors of South Florida

Century Motors of South Florida is nothing short of a tropical paradise. Sitting on an acre-and-a-half, the lot is home to over 120 palm trees and several different species of plants and flowers....

Jennifer Murphy - Generally speaking, heated seats aren’t a popular option when purchasing a car in Florida. At Century Motors in Pompano Beach, Fla., Dealer Frank Fuzy said, “You can turn a heated seat on in South Florida … and it’s hard to tell if that heated seat gets warm.”

Can a Dealer Management System Take You to Nirvana?

Allen Dobbins - Choosing the right dealer management system (DMS) can keep an owner awake at night. Pick the wrong one, and it will affect employee morale, which could result in high employee turnover, drive productivity to the ground and lead to a negative impact on the bottom line.

Worms Are Simple

Thomas B. Hudson - If you’re running a bait shop, life is pretty simple. You keep the frozen bait frozen, the fresh bait cold and the live bait alive. If you screw it up, you lose some bait.

Making Your DMS Work For You

David Keller - The computer software system used in your dealership should work for you. It should provide you information needed to operate your business, analyze your departments’ profitability and efficiency, and review your expenses and other account details.

The Big Move: Changing Dealership Management Systems

"When it's all said and done and you do make a switch, it's a painful process, but because I let [the department managers] in on the decision-making process itself, they accepted that...

Kimberly Long - If a dealership were a living organism, it’s safe to say the dealership management system (DMS) could be considered the creature’s central nervous system. There isn’t an area of the dealership the DMS does not touch; it holds huge amounts of the data necessary for the dealership to function—customer data, parts and vehicle inventory information, service history, financial data and much more.

Choosing a New Web Site Provider

Harlene Doane, Jennifer Murphy - Technology changes so fast that it’s difficult to keep up, and that’s especially true when it comes to a dealer’s Web site. What was cutting-edge and met a dealer’s needs a year ago may now be lackluster in performance.

When Catastrophe Hits, Are You Covered?

David Keller - I recently assisted a client with reviewing their claim for insurance due to business interruption. Their facility’s main roof collapsed due to the weight of an excessive ice and snow storm, causing damage to a substantial amount of equipment and making the facility unusable for approximately eight months until it was rebuilt.

I’m Supposed to Pay You $20,000 to Take My Trade?

Thomas B. Hudson - I excitedly ripped open the “Owner Notification” from an area car dealer who sells the sort of SUV that we use to haul ourselves and the dogs to and from our place in South Carolina. Our old bus is pushing 70,000 miles, so I’m thinking that in this market, maybe I’ll get a real steal.

Leveraging Online Auction Leads One Click at a Time

Clayton Stanfield - Dealerships have been heeding the call to build an expansive online presence in order to sell used cars and hard-to-sell vehicles for some time now. However, as more dealers are realizing that other parts of the dealership, such as parts and accessories and new cars, have a viable and active market online, they begin to transform into virtual dealerships with all aspects of the sales floor available online.

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