Putting The Sizzle In Online Sales
John Carroll - "When someone is online, they do have a choice," says Rosenthal, so forget bad cars with high miles and ugly colors...
John Carroll - "When someone is online, they do have a choice," says Rosenthal, so forget bad cars with high miles and ugly colors...
Rob Chesney - Incorporate the same logo, colors and graphic style in your listings that you use in your marketing materials...
Rob Chesney - Make sure you provide a full exterior view of the vehicle, with four separate pictures to capture the front, back and sides...
Harlene Doane - If you have spoken with the customer and set an appointment the customer is far less likely to continue shopping...
Rob Chesney - ... nearly four of every ten automotive minutes are now spent on eBay Motors...
Harlene Doane - One way to address dealership commitment is by requiring all key management personnel to be committed and involved in the CRM process from the beginning. Once you have commitment in place, then you can address the other issues that will ensure success.
Harlene Doane - Is it really possible to measure your Return on Investment (ROI) in a CRM initiative, or is the hype just mumbo-jumbo without substance from the companies selling the CRM products? It is important to answer the ROI question once and for all.
Greg Goebel - A consistent Internet sales process is required to achieve such a lofty sales volume...
Rob Chesney - Hobsen said his company rarely sells a car from a walk-in customer, and eBay has transformed ... ability to move product...
Terran Lamp - The e-Commerce department at Germain sells over 200 cars per month and is responsible for generating over 15 percent of total sales monthly...
Jim Coleman Honda is the youngest addition to the Coleman family. A part of Jim Coleman Toyota, Cadillac and Infinity, the Honda site has 28 sales people and averages 2500 new car sales and 1000 used car sales a year. In addition, the dealership averages 80 Internet sales per month. Jim Coleman Honda has made an impressive entrance into the Honda Market by claiming the President’s Award during the last four out of five years. So what is the motivating philosophy
Terran Lamp - Internet sales now account for almost 28 percent of McCombs sales, up from six percent just three years ago...
Thomas B. Hudson, Esq. - “There has to be separate consideration – apart from the consideration supporting the contract of sale – to support the agreement to arbitrate.”
Thomas B. Hudson, Esq - First, if the F&I process wasn’t perfect, the videotape would record the imperfections and the tape would become ... Exhibit 1...
David Keller - The first thing the owners did was call the individual who was responsible for the tape backup the night before...
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