AutoGravity, a new financial technology company, has emerged, aiming to simplify the financing process by allowing customers to apply for financing straight from their phone.
Properly analyzing the connection between a positive online and in-person experience requires dealers to reconsider the way you analyze metrics and respond to bad reviews.
Marketing firm DealerSuccess launched a website conversion tool called ConversionBlaster. It's a plugin for dealer websites designed to target people for specific campaigns based on their geographical location and their proximity to predetermined geofences.
Peter L. Fong has joined the National Automobile Dealers Association as senior vice president of dealership operations. One of his key areas of interest will be to accelerate the process of moving dealerships toward the ‘online to in-store’ car-buying experience for consumers.
Black Book's distribution agreement with Gauss Digital Marketing will help expand the footprint of its new Bullseye Prospecting solution, a turnkey platform for dealer marketing campaigns.
Hearst Autos has named Ryan Mannion as its chief technology officer. Hearst Magazine announced the formation of Hearst Autos, a collection of its B2B and B2C publications, earlier this month.
Dealer software provider Reynolds and Reynolds and Bryan Honda have partnered to convert the Fayetteville, N.C., store into the world’s first “Vision” dealership. The project centers on a new solution that will capture each new customer and track their needs and any actions taken at the dealership.
The publishers of Auto Dealer Today announced the winners of the 12th annual Dealers’ Choice Awards. The awards are based on a comprehensive survey that allowed dealers and dealership personnel to recognize their favorite vendors, suppliers and finance companies in 34 categories.
The app is designed to help dealerships build trust, lower apprehension, and accelerate a successful showroom by allowing employees to communicate with customers earlier in the sales process.
The integration will eliminate redundancies while increasing dealer efficiency, according to the announcement. Now both new and existing Skywerks dealers will be able to take advantage of the Selly Automotive platform, the announcement adds.
Dealer.com was named among the Top 10 ‘Best Businesses Partnering with the Arts in America’ by Americans for the Arts, a nonprofit organization that focuses on art and education.
Hearst Magazine today announced the formation of Hearst Autos, which is bringing together the media giant's collection of automotive businesses into one dedicated division. Hearst Autos will be composed of both business-to-business and consumer-facing brands like Car and Driver, Road & Track, Jumpstart Automotive Group and Veretech Holdings Inc.
Black Book's distribution agreement with HP360 will help expand the footprint of its new Bullseye Prospecting solution, a turnkey platform for dealer marketing campaigns.
Who is in charge of your digital campaigns? Building an online presence requires real leadership, and the choice between hiring an in-store ecommerce director or outsourcing those duties depends upon the wants and needs of the individual dealer.
Local search is absolutely essential to making sure car buyers can find you, but it is an easy target for competitors and disgruntled employees who may wish to hijack your directory listings.
media brand
The secure and easy all-access connection to your content.
Bookmarked content can then be accessed anytime on all of your logged in devices!
Already a member? Log In
